EaseMyTrip joins Hyperface to offer Comprehensive Card Solutions

By Gloria Mathias

EaseMyTrip.com, one of India’s online travel platforms, has formed a strategic partnership with Hyperface, Asia’s Credit Cards as a Service (CCaaS) platform.

This collaboration aims to enhance EaseMyTrip’s card management capabilities by providing comprehensive card solutions for its existing and new customers.

Hyperface will provide EaseMyTrip support for the entire customer journey, from new customer onboarding to hyper-personalised campaigns for existing customers to elevate customer engagement through enhanced digital-first experiences. The partnership will benefit EaseMyTrip’s co-branded credit and debit card programs in collaboration with existing bank partners.

Beyond elevating existing card programs, EaseMyTrip and Hyperface are actively working towards launching new co-branded credit card programs. These initiatives are curated to benefit EaseMyTrip customers by offering tailored benefits and rewards. Hyperface’s CCaaS platform offers brands a comprehensive solution for launching, managing, and scaling their credit card programs.

“We are excited to partner with Hyperface in our mission to deliver the best possible financial products to our customers. This collaboration is a significant step towards enhancing our card programs and ensuring our customers benefit from a seamless, value-added experience,” said Rikant Pittie, Co-Founder of EaseMyTrip.

“Our partnership with EaseMyTrip is a testament to our commitment to solving real-world challenges with innovative card solutions. We look forward to partnering with EaseMyTrip to deliver best-in-class card experiences to their customers and supporting their growth in the global market,” said Ramanathan RV, Co-Founder & CEO of Hyperface.

Hyperface is the Definitive Credit Card Innovation Platform revolutionising the way banks, brands, and FinTechs approach card solutions. As Asia’s Credit Cards as a Service (CCaaS) platform, Hyperface provides businesses with the technology to launch, manage, and scale their credit card programs. From program design and development to risk management and compliance, Hyperface empowers banks and co-brands to deliver exceptional, digital-first card experiences that resonate with modern consumers.