Digital Alliance AB and QIWI roll out SoftPOS contactless payment service

By Megha Bhattacharya

Swedish FinTech Digital Alliance AB and QIWI Group have teamed up to launch a new solution based on advanced SoftPOS technology. The new service will enable end-users to accept card payments directly on their Mobile devices, without the need for having card acceptance hardware. Customers can use contactless cards as well as Mobile Payments such as Apple Pay and Google Pay to buy goods and services.

“We see great potential in the SoftPOS space. QIWI has always been at the forefront of innovation and with the launch of this service, QIWI is once again spearheading Payment services evolution and bringing it to the mass market, ” said Andrey Protopopov, CEO of the QIWI Group’s payment segment.”

The service has been initially launched in Russia under the brand tap2go with the plan to roll this out to international markets during 2021. QIWI Wallet app users can go to the Contactless via tap2go option in the Top-up section and signup for the tap2go service. tap2go SoftPOS service passes security certification, accredited by VISA and MasterCard payment systems.

“This new service is particularly aimed at providing a simplified way to access Financial solutions to the end users. The user can start to accept card payments within a few minutes, through a simple and easy-to-use interface. “The launch of this innovative solution, by two of the FinTech leaders, is a true example of where 1+1=3, ” said Daniel Bessmert, CCO of Digital Alliance Holding AB. “Small businesses are struggling with the consequences of the pandemic and are tired of waiting for governmental subsidies to keep them afloat. Instead, technology evolutions as these enable retailers to leap into offering new services, directly adding revenue to their business without investing in expensive hardware.”