ContactNow, PayTabs Egypt partner to expand BNPL access

By Vriti Gothi

ContactNow has partnered with PayTabs to launch its Buy Now, Pay Later (BNPL) services to enable more inclusive, flexible, and customer-focused payment solutions for merchants and consumers alike.

The integration allows merchants using the PayTabs Egypt platform to seamlessly offer ContactNow’s BNPL solution at checkout. This enables consumers to finance their purchases in real time, without the need for traditional credit application procedures, bringing speed, transparency, and convenience to the transaction process. The partnership leverages the technological strength of PayTabs Egypt’s secure and scalable payment ecosystem and combines it with ContactNow’s agile and innovative financing tools to provide a comprehensive digital payment solution.

By embedding BNPL functionality within one of the region’s most trusted payment platforms, the collaboration broadens the accessibility of modern financial services across diverse segments of the Egyptian market. Consumers gain enhanced control over their purchasing power, while merchants benefit from increased sales conversion and customer satisfaction, reflecting a strong alignment with evolving market behaviours and preferences.

This initiative is also aligned with Contact Financial Holding’s strategic roadmap to scale its FinTech ecosystem through partnerships that promote inclusive, Shariah-compliant, and digitally enabled financial offerings. As consumer expectations evolve and demand for flexible financial products rises, ContactNow is committed to delivering future-ready solutions that empower both businesses and end users.

The partnership reinforces the shared vision of ContactNow and PayTabs Egypt: to deliver secure, seamless, and innovative digital experiences that fuel financial empowerment, support the growth of e-commerce, and contribute to Egypt’s broader ambitions for a cashless economy. This collaboration sets a new benchmark in the region’s payment innovation landscape, reaffirming both companies’ positions at the forefront of FinTech advancement.