CITGO enters new cloud mobile pay partnership with P97 Networks
By Pavithra R
Citgo Petroleum Corporation, a United States-based refiner, transporter and marketer of transportation fuels, lubricants, petrochemicals and other industrial products, has announced entering into a new cloud mobile pay relationship with P97 Networks, a provider of secure cloud-based mobile commerce and digital marketing solutions.
CITGO mobile app will now be powered by P97 Networks and will integrate and support Connected Car and the CITGO shopper loyalty program with state-of-the-art mobile commerce technology.
“Because technology is so integrated into our everyday lives, consumers want it at the pump too. So we expect this new mobile technology to help drive customers to our retail locations. Our partnership with P97 is just the beginning of other similar ventures,” said Kevin Kinney, General Manager of Brand Equity for CITGO.
Through the technology integration, purchasing food, fuel and merchandise from a mobile device, rolling back prices at the pump and receiving customized offers will soon be a reality at over 4,500 CITGO branded retail locations in the U.S.
“We are proud to be working with a great organization like CITGO. Rolling out mobile capabilities that will facilitate secure, contactless transactions for their shoppers will be a game-changer for the CITGO retail network. Likewise, this partnership will strengthen P97’s offer in all the markets we serve,” said Donald Frieden, founder and CEO of P97.
“Our decision to partner with P97 was based on its ability to deliver the industry’s leading mobile commerce platform, our joint vision of the future and the interaction P97 had with the CITGO team. We are excited about the products and programs we will be rolling out to our CITGO Marketers and Retailers in 2021,” said Kara Gunderson, CITGO Manager of Payment Card Operations.
Founded in 2012, P97 is a mobile commerce and digital marketing platform that supports the on-demand, convenience-driven economy in the retail and fueling industries by enabling mobile payments and the delivery of targeted digital offers.
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June 06, 2023
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