CellPoint Digital gets ready to Plug and Play

By Edlyn Cardoza

CellPoint Digital, a leading global provider of digital commerce and payment solutions, is one of 11 startups that has been accepted into Plug and Play Tech Centre’s Travel accelerator program.

Plug and Play is an innovation platform that connects start-ups, corporations, venture capital firms, universities, and government agencies. Since 2006, it has accelerated start-ups by matching them with corporate clients and investing in them. The dedicated Plug and Play Fintech program was launched in 2014.

As of 2021, the platform has 70+ corporate partners, has made more than a hundred investments, and accelerated 600 start-ups. Last year, it accelerated over 2,500 companies and invested in 210.

The 2022 program will run over the next three months. During that time, CellPoint Digital will be fully immersed in Plug and Play’s global network of over 40,000 startups, 500 industry-leading corporate partners, and hundreds of venture capital firms and investors.

Melanie Siewert, Chief Marketing Officer, Global Head of Marketing, Brand and Design at CellPoint Digital, said: “We are thrilled to be part of this forward-thinking, collaborative community. Plug and Play fast-tracks the innovation strategy of the world’s largest financial institutions and by joining Plug and Play we will gain access to a vast network of start-ups which will further help us keep up with the latest industry trends.”

CellPoint Digital is now embarking on a range of networking events, mentoring sessions, and deal flows and will have the opportunity to evaluate the potential for pilots, POCs, investment, and other collaborations with the platform’s network.

Saeed Amidi, Founder and CEO of Plug and Play, said: “We believe technology has the power to make the world a better place and invest our time and resources into the entrepreneurs making a real impact. In past years, we’ve had many success stories come out of our programs, and I look forward to welcoming CellPoint Digital into this year’s program.”