Capchase introduces BNPL product for SaaS companies

By Delisha Fernandes

Capchase, a provider of non-dilutive growth capital, announced the launch of CapchasePay, a financing and payment product. Capchase Pay’s flexible payment terms allow SaaS companies to get paid upfront while making products and services more accessible and easier to pay for.

With Capchase Pay, SaaS companies can collect contract value for their solutions while providing customers flexible payment terms. These vendors can increase their working capital, accelerate revenue growth, and open their products to thousands of small businesses.

“Every buyer wants to pay as late as possible, while every SaaS company wants to get paid as early as possible so they can recover their customer acquisition costs,” said Miguel Fernandez, co-founder and CEO of Capchase. “In any payment option, one party plays bank, which creates friction and hurts conversion. With Capchase Pay, we have created a B2B version of a buy now, pay later product that aligns with everybody’s interests.”

Companies using the product can prepare quotes automatically while offering their customers flexible payment options, including bank transfers and credit cards. The company has signed 20 SaaS companies to the beta release, and early customers have experienced a 300% increase in sales velocity, an 80% increase in lifetime value, and a 20% annual contract value increase.

“Within one month of implementing Capchase Pay, we grew our pipeline from low, single-digit prospects for our 12-month SaaS contracts to 50 with an average deal size of $100,000,” said August Keating, COO of CIENCE. “Not only has it enabled us to close deals in half the amount of time, but our customers are happy knowing they can choose flexible payment options that work for them.”

Capchase operates globally and can deploy non-dilutive capital in ten countries across North America and Europe, with further expansion plans in 2023.