Boodil taps Transaction Junction to enhance payments in Africa

By Vriti Gothi

Boodil, has partnered with Transaction Junction to redefine the e-commerce payment experience for Shopify merchants across South Africa and Sub-Saharan Africa, delivering a seamless, secure, and future-ready solution designed for mid-sized to enterprise-level retailers.

The alliance brings together Transaction Junction’s market-leading payment infrastructure trusted by major banks and top-tier retailers with Boodil’s advanced e-commerce technology. The result is a unified platform that supports a comprehensive suite of payment methods, including cards, digital wallets, Pay by Bank (EFT), and popular local options such as RCS and Zapper.

With robust integrations, high authorisation rates, competitive transaction fees, and proven reliability, the solution is built to meet the demands of fast-evolving retail environments. Merchants will benefit from frictionless transactions across both physical and digital channels, enabling them to meet customer expectations for speed, security, and convenience.

For Transaction Junction, the partnership extends the reach of its differentiated omni-channel solution into the Shopify e-commerce ecosystem, allowing the company to serve a broader merchant base while maintaining operational excellence. For Boodil, the collaboration marks a strategic entry into the vibrant South African market and neighbouring countries, leveraging a trusted local partner to deliver scalable and region-specific solutions.

Jonathan Luies, Head of New Business Development at Transaction Junction, said, “We are thrilled to pair our mature e-commerce platform with Boodil’s mature Shopify enablement platform. This partnership allows TJ to extend the availability of our differentiated omnichannel solution to a much larger customer base with full confidence.”

Sam Owens, COO at Boodil, said, “This partnership marks a significant milestone for Boodil as we expand into the South African market. By collaborating with Transaction Junction, we can offer these retailers a seamless, secure, and cost-effective payment solution that aligns with the region’s unique needs, helping businesses grow and thrive in the digital economy.”

The joint offering is designed to help mid-sized to enterprise-level retailers reduce cart abandonment, streamline operations, and increase customer satisfaction by accommodating diverse payment preferences. By combining global innovation with deep local market expertise, the partnership positions both companies at the forefront of digital transformation in the region’s retail sector.

This initiative underscores the shared commitment of Boodil and Transaction Junction to empower merchants with the tools they need to succeed in a rapidly digitising economy, setting a new benchmark for payment excellence in South Africa and beyond.