Boku and DAZN launch mobile payments for NTT Docomo in Japan
By Leandra Monteiro
BOKU, a provider of mobile payment and identity solutions and DAZN, a global sports streaming platform, have jointly announced the launch of mobile payments for NTT Docomo. 80 million NTT Docomo subscribers can now purchase DAZN subscriptions with just their phone number.
The Japanese streaming platform is the rights holder for Japan’s J-League soccer and NPB baseball leagues, whose seasons have just begun as well as Formula One that starts on March 28 and the Premier League. With this launch, DAZN can now accept mobile payments from nearly all mobile subscribers in Japan, including NTT Docomo, Softbank, Y!Mobile, au, and UQ Mobile.
This initiative will be part of the DAZN for Operators program, through which DAZN collaborates with TV and telecoms operators to provide quality streaming experiences for sports fans and generate new revenue streams and value for partners.
“DAZN holds the Japanese rights to the best sports programming around the world, providing a very attractive and high-value streaming service to consumers,” said Jon Prideaux, CEO, Boku Inc., “Boku is thrilled at the opportunity to ensure that nearly every Japanese consumer can purchase a DAZN subscription to watch their favorite sport with a quick and easy mobile payment experience.”
“With new seasons of the J.League, NPB and Formula One upon us and the stars of Japanese football appearing regularly in the Premier League and La Liga, DAZN is making it even more effortless for fans across Japan to conveniently access their favourite sports,” said Ben King, Chief Subscription Officer, DAZN. “80 million NTT Docomo subscribers can now instantly add DAZN to their phone bill simply with the click of a button. Once again, entertainment services and operators are innovating and collaborating together to make premium sports easier to find, quicker to subscribe and better to watch.”