BNPL Tabby launches pay in 4 subscription service

By Delisha Fernandes

Tabby, a MENA-based shopping and financial services app has introduced Tabby+, a monthly subscription service in the UAE.

With the new monthly subscription service, shoppers unlock the power of Pay in 4 anywhere, whether its groceries, utilities, fuel, food delivery apps or anywhere VISA is accepted using their Tabby Card.

The monthly subscription service lets customers use their Tabby Card as their daily spending card and enables them to make the most out of their money for all their purchases. The subscription presents a significant step forward in empowering customers to effortlessly stay in control of their finances.

The new monthly subscription service is an alternative to high-cost credit cards that average 30 to 40% in APR, since the BNPL app does not charge hidden fees or interest. Instead, the monthly subscription service runs on a fair and transparent model of only AED 49 per month with the first month being free to try. If card holders choose not to opt in for the new monthly subscription service, Tabby Card remains free for in-store purchases within the partner network which they can find on the financial services app.

Tabby Card is the first of its kind. Unlike traditional debit or credit cards, daily purchases are split into 4 monthly statements without revolving interest. Cardholders can settle their card purchases on the financial services app with transparent monthly statements that make it effortless to manage and keep track of all outstanding payments. In the app, consumers can choose to pay their statement early or automatically make a payment on the due date. The financial services app also notifies customers of all card transactions in real time and sends alerts for upcoming payments.

Hosam Arab, CEO and Co-Founder of Tabby said, “Tabby+ is a significant step towards our vision. We’re taking the best of Tabby, flexible and interest-free payments wherever people go without barriers.”