Backbase & Feedzai partner to enhance fraud prevention in digital banking

By Gloria Methri

Backbase, the Engagement Banking expert, has partnered with Feedzai to help banks tackle the growing challenge of digital fraud while maintaining seamless customer experiences. The collaboration integrates Feedzai’s Digital Trust solutions with Backbase’s Engagement Banking platform, giving financial institutions the capabilities to protect, build trust, and improve their customers’ digital banking experiences.

“By combining Backbase’s engagement banking expertise with Feedzai’s advanced security capabilities, we are giving financial institutions the complete package – superior customer experience and intelligent fraud prevention in one integrated platform,” said Jouk Pleiter, CEO & Founder at Backbase. “Together, we are setting a new standard for how banks can build trusted digital relationships with their customers.”

The partnership delivers immediate value to banks through:

• Proactive fraud prevention with real-time AI-powered behavioural analysis across all digital channels;
• Reduced operational costs due to AI-powered risk assessment that minimises false positives;
• Out-of-the-box integration with the complete Backbase Engagement Banking platform and a suite of products, giving instant access to the Feedzai capabilities.

Feedzai’s Digital Trust platform – which analyses user behaviour, device health, and potential threats in real time – is paired with Backbase’s Engagement Banking Platform to create a powerhouse solution for financial institutions. While Backbase orchestrates seamless customer interactions that drive growth, Feedzai’s intelligent security works invisibly in the background, ensuring every digital interaction is protected without compromising the experience.

“As the financial services industry evolves, security can no longer be an afterthought — it must be woven into the very fabric of the customer experience,” said Nuno Sebastiao, CEO and Co-Founder at Feedzai. “By partnering with Backbase, we are empowering financial institutions to deliver a unified, seamless journey that not only protects customers from fraud but also ensures they feel valued, understood, and safe.”