Avaloq rolls out Avaloq Insight to drive customer experience

By Megha Bhattacharya

Avaloq today announced the launch of Avaloq Insight in a bid to provide advanced data science and AI to the wealth management sector. The new tool is a real-time data science cloud platform providing wealth managers and financial advisers with advanced levels of analytics and drive customer satisfaction as well as increase sales effectiveness based on big data technology.

Gery Zollinger, Product Manager – Avaloq Insight, said, “Advanced data analytics have become the key driver for gaining a competitive advantage in the wealth management sector. Avaloq Insight harnesses the power of big data technology and allows wealth managers to offer a hyper-personalized and data-driven service to clients. Our platform’s machine learning models benefit from Avaloq’s vast experience and expertise in the financial industry but are also able to offer recommendations tailored to each individual client, which ultimately gives wealth managers a distinct edge.”

According to Avaloq, the platform aims to minimise complexity via integration of data input from different sources. The platform comprises of interactive data visualization and business intelligence solution as well as a comprehensive data science toolbox to perform your own analysis and data projects.

Martin Greweldinger, Group Chief Product Officer at Avaloq, said, “The global wealth management industry is witnessing a paradigm shift driven by a new generation of tech-savvy wealth owners with a high demand for personalized, seamless digital solutions. The Avaloq Insight platform is designed to help banks and wealth managers offer a superior, digital-led, impactful experience that surpasses each client’s individual needs through the use of advanced data analytics and AI-powered personalized consultancy.”

Recently, Avaloq announced a strategic partnership with Google Cloud for supporting financial organisations in their digital transformation. The partnership is expected to enable financial institutions to leverage the company’s Banking suite and other platforms on Google Cloud.