AI shifts from optional tool to strategic pillar in finance functions
By Vriti Gothi

Artificial intelligence (AI) is increasingly reshaping how finance functions operate, as chief financial officers step up investment in digital tools aimed at improving efficiency, decision-making and long-term returns. What was once viewed as an experimental or discretionary technology is now becoming a core component of enterprise finance strategies, particularly as organisations navigate economic uncertainty, tighter margins and rising operational complexity.
Across large enterprises, AI is being deployed to automate repetitive, time-intensive processes such as expense management, financial reporting, reconciliation and forecasting. These use cases are delivering immediate operational benefits by reducing manual workloads, improving data accuracy and accelerating reporting cycles. As a result, finance teams are reallocating time and resources toward higher-value activities, including strategic planning, risk management, capital allocation and business partnering. This shift is contributing to improved organisational agility and a growing sense of business confidence among finance leaders.
However, Zhakupbekova cautioned that technology adoption alone does not automatically translate into productivity gains. Finance departments are often highly interconnected, with tightly coupled processes, legacy systems and regulatory obligations. Poorly planned implementations can introduce friction, disrupt workflows and undermine user adoption.
This emphasis on integration reflects a broader shift in how CFOs evaluate technology investments. Rather than prioritising standalone innovation or headline-grabbing capabilities, finance leaders are increasingly focused on interoperability, data consistency, governance and ease of adoption. Incremental deployments that deliver measurable outcomes — such as faster closes, improved compliance or better spend visibility — are often favoured over large-scale system overhauls that carry higher execution risk.
As AI continues to mature from a tactical automation tool into a strategic enabler, finance leaders are increasingly positioning it at the centre of resilience, competitiveness and sustainable growth. The trend signals a long-term shift in how finance functions are designed, staffed and led — with AI becoming not just a tool for efficiency, but a foundational element of modern financial leadership.
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