BlueShore Financial extends partnership with Temenos for its digital transformation

By Pavithra R

Temenos, the banking software company, has announced that BlueShore Financial, a credit union in Canada, is digitally transforming with Temenos.

Powered by Temenos Infinity, the leading omnichannel digital banking product, BlueShore will extend its ‘HighTech-HighTouch’ experience to clients by leveraging explainable artificial intelligence (XAI). The CU will replicate the in-branch experience of its Financial Spa Branch designed around client-centered amenities, personalized service and expert advice, across all channels and devices, from onboarding to servicing through to retention.

“We are delighted to start this exciting next phase of our digital transformation journey with Temenos. For over a decade, Temenos has been a strong partner of ours in our commitment to improving our clients’ financial well-being. With this expansion of the relationship, we will be able to take the Financial Spa™ experience that BlueShore is known for in-person – encouraging engaging conversations and genuine value – and deliver that in the digital realm. With Temenos, we can pursue new and untapped market opportunities with differentiated products and services that will put us at the forefront of Open Banking and Payments Modernization opportunities. We look forward to continuing to innovate with Temenos,” said Chris Catliff, President and CEO, BlueShore Financial.

BlueShore is focused on delivering expert advice and a premium, personalized client experience, both in-person and virtually, via the channel of their clients’ choice. The CU in November 2020 signed a contract for Temenos Infinity Engage, a mobile messaging app that connects BlueShore Solution Centre and Financial Advisors with clients. The expansion of the relationship to include the full Temenos Infinity digital platform, Temenos Data Lake, Temenos Explainable AI (XAI) and Temenos Payments will advance this further, as BlueShore executes a data-driven, cutting-edge digital strategy.

With the new end-to-end, fully integrated digital ecosystem, BlueShore will benefit from:

• Reduced complexity.
• An enhanced 360-degree customer view.
• The ability to leverage both blended client data from standard structured data to unstructured data.
• Real-time analytics to gain valuable insights into customer behaviour and preferences, fed into Temenos XAI to automatically deliver hyper-personalized experiences with tailored recommendations and contextualized advice.
• An API-first, open platform that can enrich BlueShore’s data with third-party sources, proactively facilitating open banking ahead of new regulations emerging in Canada.
• Next-generation payments technology that supports ISO20022 standards and real-time payments, enabling BlueShore to take further advantage of Canadian Payments Modernization.

“Financial institutions recognize the value of their data as they seek to personalize customer engagement, but they don’t necessarily understand how to leverage it. BlueShore has been a pioneer for many years in leveraging data to take a highly targeted, personalized approach and deliver a premium experience. With the end-to-end Temenos platform, encompassing modernized payments and explainable AI, BlueShore will create differentiated experiences for its clients, empowering them with tailored recommendations and contextualized advice,” said Jacqueline White, President, Americas, Temenos.