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Avaloq eyes India as key growth market for WealthTech

By Vriti Gothi

Today

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Avaloq has identified India as a key growth market for wealth management technology, underscoring the country’s expanding affluent investor base and accelerating digital transformation across financial services.

The company outlined its outlook during Avaloq India Community Connect 2026, held in Pune, where industry participants discussed the evolution of India’s wealth management landscape. The event brought together financial institutions, technology providers and advisory firms including Accenture, HCLTech, Oracle, Synpulse, TecFinics, Vine InfoTech, and Yashicaa Technology.

India is emerging as one of the most significant next-generation markets for wealth management, driven by economic growth, rising affluence and increasing demand for digital financial services.

According to the World Bank, India remains the world’s largest recipient of remittances, supported by more than 35.4 million citizens living overseas. These global investors are increasingly seeking compliant, digitally enabled wealth services in India, creating opportunities for domestic banks and wealth managers to attract assets that historically flowed offshore.

Akash Anand, Regional Head for Middle East, Africa and Subcontinent India at Avaloq, discussed the pace of change in the market, “India’s financial landscape is changing at extraordinary speed, with the rise of affluent investors driving demand for more advanced wealth services and personalized advice. These clients expect sophisticated advisory and discretionary models, tailored portfolios and seamless digital journeys, which require specialized wealth platforms rather than relying on legacy retail systems. Together with our partners, Avaloq aims to equip Indian financial institutions with scalable, future‑ready technology that enables them to serve this new generation of investors and compete more effectively.”

Another driver is the rapid growth of the country’s mass-affluent segment—individuals with investable assets between $54,580 and $545,800, which is becoming one of the fastest-expanding investor groups. Rising incomes and improving financial literacy are prompting a shift from traditional savings products toward diversified portfolios and personalised advisory services.

These trends are increasing demand for advanced portfolio management systems and integrated advisory platforms capable of supporting more sophisticated investment strategies.

At the event, Avaloq highlighted the role of modern technology platforms in supporting this shift, particularly as wealth managers seek to modernise legacy infrastructure.

Anirban Mukherjee, Managing Director for India at Avaloq, emphasised the company’s sustained investment in the region, “Avaloq is committed to supporting financial institutions as they build and scale specialised wealth offerings, drawing on more than four decades of excellence in wealth management technology. Our community of partners, clients and colleagues in India has become one of the largest Avaloq ecosystems, reflecting both the strength of our relationships and India’s strategic role in the global FinTech landscape. India is one of the world’s most dynamic growth markets for wealth management. As the high-net-worth and mass-affluent segments expand rapidly, we see significant opportunity to help financial institutions scale efficiently, elevate client service and build future-ready wealth propositions. We are dedicated to enabling this transformation through cutting-edge technology, a world-class partner ecosystem and continued investment in local talent and innovation at our Global Capability Center in Pune.”

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