
KAST has partnered with Pudgy Penguins to launch an IP-backed stablecoin payment card, extending Web3 brand engagement into everyday consumer finance.
The initiative introduces the “Pengu Card,” a stablecoin-linked card integrated into KAST’s existing payments infrastructure. The product will initially be issued as a virtual card, with physical versions expected later this year.
The Pengu Card will be available in three tiers Standard, Premium, and Luxe mirroring the pricing and rewards framework applied across KAST’s broader card portfolio. According to the companies, this approach is intended to maintain structural consistency across products while embedding Pudgy Penguins’ intellectual property into a regulated financial interface.
The launch reflects a broader trend of crypto-native brands seeking to translate digital community identity into real-world utility. By tying a globally recognised NFT brand to a stablecoin-based payments card, the partnership positions itself at the intersection of digital assets, consumer payments, and brand-led financial products.
KAST, which describes itself as a global financial platform built on stablecoin rails, is using the collaboration to deepen user acquisition within established Web3 communities. For Pudgy Penguins, the card represents its first move into consumer-facing financial services.
Beyond payments functionality, the card is positioned as a gateway into the Pudgy Penguins ecosystem, potentially lowering barriers for mainstream consumers to engage with Web3-affiliated brands. The companies indicated that additional features and experiences may follow as the partnership develops.
The launch comes amid continued experimentation within the stablecoin sector, where issuers and infrastructure providers are increasingly exploring consumer-facing use cases beyond trading and remittances. Embedding branded intellectual property into payment instruments signals an evolving strategy: leveraging cultural capital from Web3 communities to drive adoption of stablecoin-based financial rails in everyday commerce.

