Tesla taps ACKO, plugs into India with smart EV insurance

By Vriti Gothi

Tesla has partnered with ACKO, India’s digital insurer, to deliver a next-generation insurance experience tailored exclusively for Tesla owners.

As Tesla prepares to bring its cutting-edge electric vehicles to the Indian market, this partnership ensures that a critical pillar of ownership—insurance—will be as innovative and seamless as the vehicles themselves. Through this alliance, ACKO becomes Tesla’s preferred insurance partner in India, introducing an entirely digital, deeply integrated insurance journey that aligns with Tesla’s design ethos of simplicity, performance and customer-centricity.

At the core of this collaboration is a commitment to reimagine insurance from the ground up. The bespoke insurance solution, designed specifically for Tesla’s advanced EVs, will provide an effortless experience spanning instant quotes, paperless policy issuance, and swift, transparent claims—creating an ownership journey that is intuitive and frictionless.

“Tesla has revolutionised the automotive industry; our ambition is to redefine how that innovation is protected,” said Animesh Das, Managing Director & Chief Executive Officer, ACKO General Insurance. “Tesla didn’t just build a car; they rebuilt the idea of what a car is. At ACKO, we asked ourselves: can we do the same for insurance? The result is something quiet, responsive, and human—just like how the best tech should feel.”

The partnership is strategically positioned to advance India’s transition towards sustainable mobility by removing complexity from the car-buying experience. By embedding intelligent, usage-based insurance directly into the purchase process, Tesla and ACKO aim to deliver greater transparency, enhanced affordability and peace of mind—key factors in accelerating the adoption of electric vehicles across the country.

This milestone underscores both companies’ shared vision of harnessing technology to make ownership smarter and more sustainable. The collaboration reflects a strong alignment of values—minimalism, digital-first design, and customer empowerment—setting a new benchmark for how automotive and insurance ecosystems can converge to deliver future-ready solutions.

Looking ahead, Tesla and ACKO plan to expand this integrated model with additional features and data-driven innovations that personalise protection for each driver, ensuring that insurance evolves in tandem with Tesla’s technological advancements.

As India embraces the next era of clean, intelligent mobility, this partnership signals a bold step forward in shaping a more connected, convenient, and customer-first ownership experience.