3 Brazilian FinTechs revolutionising the financial sector

By Edlyn Cardoza

In Latin America, Brazil is the largest country and the biggest FinTech market. In the first quarter of 2021, Brazilian start-ups received over $400 million. The Brazilian FinTech market in 2020 had gathered $1.3 billion, which was 73% more investments than in 2019, according to a report. This suggests to investors and every finance market that Brazil’s FinTech market was booming in time.

Across the world, there are more than 700 unicorns, and 12 of them are located in Brazil. According to VCBay, the fifth leading FinTech market globally is Brazil, and the rise of FinTech in Brazil indicates the challenges and opportunities of the Brazilian market.

The ongoing pandemic gave rise to the digital era in Brazil, which was quickly adopted by its citizens and companies alike, giving a push to technology. Offering more mobile banking options leads to more people using mobile banking services, and it’s a cycle that constantly pushes Brazilian FinTech ahead.

Below is a list of the top 3 Brazilian FinTechs revolutionising the financial sector:

Creditas

Creditas was founded in 2012 by Sergio Furio. It is headquartered in São Paulo, Brazil and has raised $564 million. Creditas’ mission is well-defined: to enable what fulfils people by unleashing the potential of their assets. Currently, Creditas works with home equity, auto equity, private payroll-deducted personal loans, and vehicle financing. And they are constantly researching innovative ways to help people reach new heights. They believe it is their culture to go further, think differently, educate people, and grow exponentially. They are a technology company focused on people.

Nomad

It is a company that allows you to expand financial boundaries and become a citizen of the world. Here, your money goes further. Enjoy everything the world can offer with unique ease and practicality.

Nomad is a FinTech made for those looking for more than just a bank. Through the app, you can create your American checking account and enjoy all the advantages of it, designed by Nomad for you.

NuBank

Nubank is a leading financial technology company in Latin America and the largest independent neobank in the world, with more than 20 million clients. Its first product, launched in 2014, is a no-fee credit card that is fully managed by a mobile app and used by more than 12 million customers. Almost 36 million Brazilians have requested its products.

In 2017, Nubank launched its proprietary loyalty rewards program (“Nubank Rewards”), as well as a digital account (“NuConta”) that more than 17 million people already use. In 2019, the company began testing its personal loan product and took its first steps in international expansion, opening offices in Mexico and Argentina. To date, Nubank has raised around US$ 820 million in seven equity investment rounds from TCV, Sequoia Capital, Kaszek Ventures, Tiger Global Management, QED, Founders Fund, DST Global, Redpoint Ventures, Ribbit Capital, Dragoneer Investment Group, Thrive Capital and Tencent.

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