AstroPay partnered with Newcastle United Football Club

By Joy Dumasia

AstroPay, the global online payment solution, announced a new partnership within The Premier League, the top level of English and world football, with Newcastle United Football Club.

AstroPay will have its branding and logo visible on the pitchside LED advertising at The Premier League matches and on the club’s press conference backdrop. AstroPay’s branding will regularly feature on matchdays at St James’ Park, providing the company with wide exposure from national and global reach as it looks to expand its range of products and services worldwide.

This partnership follows the recent renewal of AstroPay’s sponsorship deal with Burnley Football Club and its tie-up with Wolves, which all help the business’ profile among sports fans in the UK and around the world.

Mikael Lijtenstein, CEO of AstroPay, said: “As a major football team with a strong fan base, Newcastle United FC is an ambitious club which matches the global spirit of AstroPay. We are thrilled to be joining forces with them as a sponsor and are looking forward to working together. The English Premier League has always been very competitive, popular and global, which sees brands using the event as the perfect vehicle for driving brand awareness, interest and revenue. This partnership with Newcastle United FC is part of our global strategy to continue boosting brand visibility within the UK and Europe.”

Dale Aitchison, Head of Commercial at Newcastle United, said: “We are really excited to welcome AstroPay as our new Official Payment Solutions Partner and look forward to launching beginning of a new, mutually beneficial relationship. AstroPay is a pioneer in global payment solutions, and we look forward to assisting in providing a platform to engage with our international audience”.

Recently, IBS Intelligence reported that AstroPay, the global online payment solution, has launched its digital payment service to the European market, following a period of significant growth for the business, seeing its users and merchants increase exponentially.