AdyeneCommerce platform PatPat has partnered with Amsterdam-based Adyen to leverage Adyen’s payments platform to reach customers in the United States and Europe. PatPat is a California-based eCommerce platform specializing in the sale of clothing for children and maternity wear for mothers-to-be.

“We did extensive research, and tested programs with a number of payment providers before we chose Adyen,” said Ken Gao, Co-Founder and COO, PatPat.

“Adyen’s easy-to-use global dashboard meant all our data was in one place, enabling us to quickly enhance shopping experiences, improve brand loyalty and easily increase conversions. Adyen’s integrated platform, offering a single view of all our transactions, enables instant access to payment data allowing us to make changes quickly to meet customer needs. We also appreciated the Adyen team working closely with us to optimize our payment process. Their commitment to our success means that we are able to rapidly change our payment methods to meet local customer demands as we grow our business globally.”

PatPat will leverage Adyen’s platform to increase authorization rates and to comply with PSD2 regulation, it said in a statement.

“With the Adyen’s RevenueProtect solution in place, overall payment authorization rates increased to 90% improving both revenue and customer loyalty. Furthermore, PatPat leverages Adyen’s 3D Secure 2.0 solution to reduce payment friction and comply with European regulations, increasing trust with new customers. Finally, being able to quickly add local payment methods such as iDEAL in the Netherlands and SOFORT in Germany increased local transactions in those markets by up to 30% in a single quarter,” the company said.

by Krishna V Kurup
Senior Market Analyst at IBS Intelligence