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Okta’s General Manager for EMEA Jesper Frederiksen

Apps delivering identity-driven security are growing faster in popularity than any other enterprise technology, a report has revealed.
The finding was part of the fifth annual Businesses @ Work report from enterprise ID specialist Okta, which leverages anonymised data from the company’s customer base, which includes many leading financial services players, to shed light on patterns of technology adoption.
User-focused security apps dominate with KnowBe4, LastPass, and Proofpoint in the top three spots. KnowBe4, a security awareness training company, beat other apps by far with its 178% year-over-year growth to claim the top spot. The results indicate that companies are taking Zero Trust seriously, said Okta’s General Manager for EMEA Jesper Frederiksen.
“Increased attack sophistication and insider threats mean that not everything or everyone inside a network can be trusted,” he declared. “With the new Zero Trust framework, organisations are shifting the focus of modern security away from traditional network strategies to perimeter-less approaches, focusing on users, data, and locations. People, and their identities, are at the centre of this framework, and organisations are looking for tools to help protect those valuable credentials.”
He also said that companies and employees alike appear to be insisting on flexibility, as evidenced by five of the top ten most popular apps being collaboration tools.
“Our data and survey results show that as technology becomes embedded into every aspect of a business, organisations are increasingly turning to new apps, solutions and tools to keep their workforce moving in harmony.” He concluded. “Companies will continue seeking tools that help them keep pace — and by embracing flexible and customised solutions, we can create the most productive and secure workforce yet.”

by Guy Matthews
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