Auriga launches AI module for enhancing customer experience

Omnichannel banking and payment service provider, Auriga has announced the launch of a new WinWebServer (WWS) AI module in a bid to assist banks in potentiating data, automating internal processes, reducing errors, etc. The module is a part of the omnichannel banking software suite, WWS, and will enable banks to optimize

Niccolò Garzelli, Senior Vice President of Sales, Auriga, said, “Auriga’s latest technology allows interactions with all the bank’s touchpoints and cash points to produce valuable data sets on potential and current customers, which can be used to collect more detailed information on their satisfaction, behavior, and concerns – thus enabling banks to create more bespoke customer journeys. WWS AI therefore systematically helps with the collection, analysis, and classification of data and in turn provides additional insights that can be fed into the systems involved with digital signage, file management at the counter, and booking confirmations.

According to the supplier, Auriga’s module utilizes algorithms for optimizing cash flow in each of the bank’s branches, cash points, and vaults. The software uses time series analysis and advanced machine learning algorithms to enable banks to exploit data on transactions and flow movements to forecast cash withdrawal and deposit trends, patterns within branches and vaults, as well as recycling trends.

The module facilitates a customized approach to customer experience and aims to preserve investments from instant integration with omnichannel technology.

Auriga is a supplier of software and technological solutions for the banking and payments industries and provides omnichannel solutions to banks and other financial institutions. It has a presence in Eastern and Western Europe.

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